The people behind the vision.

The project's creator is an entrepreneur and strategic consultant with over thirty years of experience in exports and business internationalisation, with a particular focus on the United States.

He has long supported Italian businesses selling products and services in the US. He is currently Sole Director of International Global Business SRL, IGB, and has been President of the Club degli Amici del Made in Italy since 2003. He is also a municipal councillor in Cassina de' Pecchi, Milan, a position previously held from 1990 to 1995 and again since 2024. He is responsible for relations at YBC Global International Corp., an organisation promoting Made in Italy, luxury and design in the United States.

An entrepreneur and corporate finance executive with over thirty years of experience, she has built much of her career supporting the “Made in Italy” sector. As CFO and HR Manager for Assopellettieri and Aimpes Servizi (within the Confindustria Moda system), she oversaw the financial management of MIPEL—the international leather goods trade fair—and managed the financial aspects of ICE grants designed to promote “Made in Italy” products globally.

Today, through Studio Fiorenti Consulting, she assists SMEs and startups with business planning, management control, access to credit, and subsidized financing. At Italian Lifestyle Experience, she manages both the financial framework and the internationalization support tools, focusing specifically on showcasing Italian food and wine products and regional specialties to ensure their sustainable growth in international markets.

A journalist, writer and communication consultant, Stefano is also known for his public commitment to civil rights. Specialising in business tourism and the meetings industry, he won the Hilton Award in 2004 and the Italia for Events Award in 2006. Since 2023, he has been included among the world's hundred most influential people in the events industry. In 2026, he received the Le Fonti Award as Communication Professional of the Year.

He has written four novels. The best known is his autobiography, Crossdresser – Stefano e Stefania, le due parti di me, published by Mursia, which tells the story of his personal and family life. For years, he has promoted acceptance of diversity and civil rights through the media, social platforms and public speaking, advocating openness without aggression and describing his approach as “the battle of the smile”.

Caterina is an audiovisual writer, content creator and radio presenter. Born and raised in Milan, she works across cultural communication and visual arts. She earned a bachelor's degree in Political Science at the University of Milan and a degree in Communication at John Cabot University in Rome. She continued her academic studies in cinema, television and multimedia production at the University of Bologna, specialising in Gender Studies.

She created and presents the independent podcast Margine, dedicated to telling the stories of great women artists and historical figures overlooked by history books. She manages educational social channels exploring true stories about culture, cinema and society. She is now a presenter at Radio Studio Web Milano.

She began her career as a social health assistant at the Uboldo Hospital in Cernusco sul Naviglio (belonging to Milan’s Health Authority) in 1983. After various roles in the same area, in 1988 she opened the Sports Medicine clinic as an administrative assistant and raised it “like a son” for almost thirty years.

In 2016, she joined the Secretariat of the Veterinary and Food Hygiene Department of Animal Origin, where she served for four years. In 2020, during the Covid emergency, she collaborated with the Strategic Management of Milan’s Health Authority, where she remained for two years. She was then forced to relocate for family reasons, and until April 2026, she was assigned to the Department of Planning, Integration of Social, Health, and Social Services. She currently works at Radio Studio Web and collaborates with her friend Raffaele Raguseo.

An unparalleled human talent, whom Italian Lifestyle Experience is delighted to welcome.